My Client Made $1040 From A $25 Boosted Post. But Here’s The Catch…

Some time back now I helped a client set up a fairly non descript looking Facebook Business Page Post.

Although the post may have looked nondescript, the results weren’t.

She made $1040 in sales with a $25 Boost Post.

Here’s a word of warning though before you get to carried away.

I can’t take all of the credit for the results that she got because…

1. She actually listened to what I suggested that she should do.
   
2. She did the work and deployed the system that we devised together!
   

Shock horror I know, a marketer telling you that you have to actually do some work {or someone in your business will} to make this strategy work {pun intended}.

It’s not a magical fix because…

There’s no such thing as a magical quick fix, they’re like the Loch Ness Monster.

They’re a f*cking myth!

So what was my part in all of this?

Well I’ll hand you over to my client for a minute as she tells the story much better than me.

This is a copy of the actual conversation that we had via messenger.

My Client

Also, you know the ads you are pushing at the mo? I think I know where some of your issue lies with clients not wanting to do the work.

Me

Tell me more

My Client

The ones saying $25 for $1040 return. It seems a little too easy. You may be attracting people who want a quick fix without the work.

I don’t think they realise they have to do some work, it sounds like you are going to 100% do it for them.

I think you need to clarify, unless they pay you to do it 100% with the massive package, you provide the strategy, trouble shoot and generally assist but it’s up to the client to have the product, execute the strategy and make it an easy transaction so people want to purchase again.

I couldn’t have put it any better myself.

Anyway now we’ve cleared that up, let’s see what she did, so you can copy it.

Here’s the formula that I showed her…

• Is there a genuine time – quantity limited reason for them to buy?
  
• Let them know that when they click on the link to your product that they’re going to be expected to buy.
  
• Target a very specific audience {you can do this when you Boost} by age, sex, interests and location.
  
• Talk about one specific product, and give them a specific reason to buy it.
  
• List the benefits of owning the product.
  
• Make your “Call To Action Very Clear”
  
• Link to a page where it’s easy to buy, and they don’t need to look for what they want.

So let’s take a look at how she ticked all of those boxes…

1. Her reason to buy was Father’s Day.
   
2. She used the Shop Now Button so it was obvious that they would be asked to buy it.
   
3. She targeted people in the age group that would have the money to buy the product in a country area with farming type interests.
   
4. The ad was specifically written about the maps, with “The Perfect Father’s Day Gift” being the reason to buy it.
   
5. The benefit was… “It’s the perfect gift that’ll take pride of place in his Man Cave or Pool Room”
   
6. Call to action was… “Check them out here”
   
7. The link was to a page where the item was easy to find and buy.
   

Now in the Facebook Ad that you clicked on that landed you here on this post, I promised you that I’d show you how to test out your Social Media Manager – Consultant. 

Remember this?

Does your Social Media Marketing Manager – Consultant know how to do this? {I’m referring to the $1040 in sales from a $25 Boost Post}

I’ve made this super simple for you to be able to work out if they can in less than 2 minutes.

Included in the checklist is a little test for them made up of four questions for you to ask them {with the answers} which they should easily be able to answer, if they know what they’re doing.

So here’s how you do that…

Ask them these questions…

If I gave you $100 to sell {insert your product} from Facebook how would you…

1. Write the post?
   
2. Who would you Boost it to?
   
3. What would you do to make people buy it?
   
4. Where would you send them to buy it?
   

As you now know the answers, it’ll be dead simple for you to work out if they know what they’re doing 😀

Take it and use it to make it a great week 😎

Speak Soon ~ Beanie

P.S.  Whenever you’re ready… here are 3 ways I can help you use Social Media Constructively so you can get even better results:

1. Grab a copy of the FREE Cheat Sheet…

Ten Evil Time Sucking Habits that are keeping you… Tired – Distracted – Overworked – And Feeling Like You’re About to Snap. ~  https://www.isometricmarketing.co/abolish-bs

2. Join the next Constructive use of Social Media Challenge 

Do way less Social Media, but get even better results by removing the unnecessary “STUFF” that’s keeping you unnecessarily busy. ~ https://www.isometricmarketing.co/constructive

3. Grab a Schooner with Me

🧗‍♂️ “And honestly, it’s the most productive approach to a business meeting I’ve come across…

Well, at least up to the 1st/2nd beer 😜” Joel Clements ~ https://www.isometricmarketing.co/session

Book a Session