What habits does my business model require?

Consume content
Create content
Make offers | run tests
Get feedback
Sell stuff

What problem does it solve?

Removes the wasted time trying to figure out who to listen to and what actually works.

How is the problem currently solved?

There is no shortage of online courses teaching you the “how to” of building a Side Hustle.

Why is the new solution needed?

The majority of the courses available fail to mention how many things you need to test to find something that actually works.

What Fifo Troublemakers need is someone that understands their constraints, that can give them constant feedback so they can execute on their ideas and get Traction.

What engagement frequency is required?

Daily

What behaviours do you want to make into a habit?

Working on one aspect of their Side Hustle every day.

The Mamba Mentality it’s a way of life, it’s not an attitude Persea, it’s the way you live.
It’s trying to get better every single day.
It’s not something where you live with like a bravado or anything like that.It’s just the simplest form of trying to get better at whatever it is that you’re doing.
Kobe Bryant

Who is the user of my product?

Fifo’s biggest Troublemakers that want to Master the Art of building Ball-tearer Brands.

What is the user doing right before my intended habit?

There is two answers to this question…

They’re working on their Side Hustle get stuck on something and head across to add a post in the pen.
A trigger habit that they already have. Eg: When they wake up and have their morning caffeine fix, they work on their Side Hustle at the same time.

Three internal triggers that cue my users to action

The drive to build a ball-tearer brand.
Uncertainty about what is the next step.
Frustration at not being able to get traction.

What internal triggers does your user experience most frequently?

Fomo – the drive to build a ball-tearer brand

The most frequent trigger and the habit I am designing?

Every-time a Troublemaker needs help they open The Fifo Experiment App and post the issue they have in the pen.

What might be places and times to send an external trigger?

Fly in/out day.
In the crib hut before the start of shift.
During their nominated peak time.

Three conventional ways to trigger a user with technology?

A notification from The Fifo Experiment App.
Video check-in via the Get Spar App.
Livestream via Social Media.

Three unconventional or impossible ways to trigger a user?

Plane check-in or Uber request that triggers a Siri to say… “do the fkn work“
Branded stubbies with a voice message “do the fkn work” when they’re cracked.
A lid on a keeper coffee cup that won’t open until they’ve logged into the app.

When you’re ready Troublemaker, shoot me a message via VOXER